MGM Resorts Scores with First-of-its-Kind Partnership with NBA Development League's Springfield Armor
MGM Resorts Inks Marquee Jersey Sponsorship for 2012-13 NBA D-League Season
SPRINGFIELD (MA) November 16, 2012 - MGM Resorts International today announced that MGM Springfield will be the presenting sponsor of the Springfield Armor for the 2012-13 NBA Development League season. As part of the sponsorship, the Armor uniforms will feature the MGM Springfield logo, a first for the team and the fourth jersey sponsorship for an NBA D-League team this season. The MGM Springfield logo will also be featured on the court during home games.
The Armor's home opener is against the Sioux Falls Skyforce on Friday, Nov. 30, 2012 at Springfield's MassMutual Center.
MGM Resorts will also provide promotional giveaways during the season and plans to make a majority of its courtside seats available to local families that may not otherwise have an opportunity to attend an Armor game. MGM also will promote Armor basketball through MGM's M life experience, MGM Resorts' proprietary loyalty program, including co-promotional offers, and providing hotel and entertainment packages to Armor fans, and for special Armor promotional events.
"Over 120 years ago, Dr. James Naismith created basketball here in Springfield and it's a privilege to be a part of the historic relationship between the game and Springfield through our support of the Armor," said Bill Hornbuckle, MGM Resorts Chief Marketing Officer and MGM Springfield President. "We look forward to a great season and are proud to sponsor this local franchise that provides high quality entertainment that together we hope to build upon as we highlight Springfield as a world-class leisure and entertainment destination."
The sponsorship of the Springfield Armor is the latest in a series of investments by MGM Resorts in existing Springfield organizations that complement MGM's planned world-class retail, dining and entertainment proposal for Downtown Springfield. The Armor play all their home games at the MassMutual Center, which MGM has uniquely incorporated into its planned project.
In addition to working with the Springfield community to tailor its project to the city's existing cultural and institutional strengths, MGM has made it a priority to immediately become part of the local business and philanthropic establishments to best understand and integrate into the community as it builds a meaningful foundation for a long-lasting relationship with the entire City of Springfield.
"We are thrilled to have MGM Springfield as a presenting sponsor for our 2012-2013 season and appreciate their continued commitment to the community," said Armor President Alex Schwerin. "MGM's partnership will aid the continued growth of professional basketball in Springfield and build on Springfield's historic relationship to the game."
About the Springfield Armor
With an ownership group led by Massachusetts-based Michael Savit, NBA Springfield was announced as the NBA Development League's second team in New England during a press conference at the Naismith Memorial Basketball Hall of Fame on March 31, 2009. The Armor recently finished their third and most successful season in Springfield, completing the greatest single-season turnaround in NBA D-League history and capturing the league's Eastern Division championship. The Armor qualified for the playoffs for the first time in franchise history, saw three players earn GATORADE Call-Ups to the NBA and earned a long list of accolades for their on-court performance. Off the court, the Armor set their single-season attendance record for the third straight season and hosted the largest single-game crowd in franchise history on March 30, 2012 when 6,061 fans enjoyed an Armor victory. The Armor are the exclusive NBA D-League affiliate of the Brooklyn Nets and are committed to providing affordable family-friendly entertainment to the Pioneer Valley and beyond. For more information about 2012-13 season tickets, group opportunities and much more, please call (413) 746-3263 or visit armorhoops.com.
About MGM Springfield
The City of Springfield recently qualified MGM Resorts to participate in the second phase of the city's casino selection process. MGM is seeking the sole gaming license in Western Massachusetts. Ameristar and Penn National Gaming also have announced casino development plans in Springfield. Mohegan Sun is seeking a license in Palmer, MA. Since unveiling plans in August to develop MGM Springfield, an $800 million world-class dining, retail and entertainment district on about 10 acres of land in Downtown Springfield, MGM Resorts continues to demonstrate a strong commitment to the entire City of Springfield and its existing infrastructure. MGM Resorts announced its commitment to create a $5 million loan fund, the Fund for a New Springfield, to help grow local small businesses and vendors. The MGM Springfield Community Office opened at 1441 Main Street, where local residents can visit for more information on the company's proposal. And earlier, MGM Resorts announced it would include a plan to integrate a revitalized Union Station into its proposal. MGM Resorts also sponsored the Springfield Falcons for the 2012-2013 American Hockey League season, the Spirit of Springfield's Fourth of July Fireworks, the Stone Soul Concert, and the Latino Chamber of Commerce Gala. MGM has also donated $50,000 to the South End Community Center (SECC) to help support SECC's After-School Program.
About MGM Resorts International (NYSE:MGM)
MGM Resorts International (NYSE: MGM) is one of the world's leading global hospitality companies, operating a peerless portfolio of destination resort brands, including Bellagio, MGM Grand, Mandalay Bay and The Mirage. In addition to its 51% interest in MGM China Holdings Limited, which owns the MGM Macau resort and casino, the Company has significant holdings in gaming, hospitality and entertainment, owns and operates 15 properties located in Nevada, Mississippi and Michigan, and has 50% investments in three other properties in Nevada and Illinois. One of those investments is CityCenter, an unprecedented urban resort destination on the Las Vegas Strip featuring its centerpiece ARIA Resort & Casino. Leveraging MGM Resorts' unmatched amenities, the M life loyalty program delivers one-of-a-kind experiences, insider privileges and personalized rewards for guests at the Company's renowned properties nationwide. Through its hospitality management subsidiary, the Company holds a growing number of development and management agreements for casino and non-casino resort projects around the world. MGM Resorts International supports responsible gaming and has implemented the American Gaming Association's Code of Conduct for Responsible Gaming at its gaming properties. The Company has been honored with numerous awards and recognitions for its industry-leading Diversity Initiative, its community philanthropy programs and the Company's commitment to sustainable development and operations.
For more information about the company please visit www.mgmresorts.com